Are you an app marketer who wants to stay at the cutting edge of all the latest mobile trends for the mobile gaming industry and beyond? Attending mobile app conferences and events can be like getting an MBA on a weekend, providing fresh inspiration, business opportunities, and new strategies within days for app marketers.
If you’re looking for the best must-attend mobile app conferences of 2023, this blog post has you covered! We’ve taken the guesswork out of choosing which events are truly essential by gathering together some of our top recommended picks from around the world – ensuring that each one offers valuable insights into the game industry (and not only) while establishing best practices for mobile app growth.
Read on to discover what nine exciting opportunities await app marketers in 2023.
What Makes a Good Mobile App Conference?
Attending top mobile app conferences can be an incredibly rewarding experience, especially for those aspiring to create and market mobile apps. These conferences present the opportunity to network and learn from app growth experts and business leaders, explore how mobile and app technology is currently being used, and receive invaluable hands-on experience.
Evaluating what makes a mobile app conference particularly good is essential to gain the most benefit from attending. Good mobile app conferences should give attendees access to expert advice, ample opportunities for networking, and dynamic, engaging workshops.
Additionally, these events should provide the chance to experience interactive entertainment and mobile technology in action through in-person demos given by industry professionals and showcase inspiring tech talks. These perks allow the event attendees to leave with tangible knowledge that can be put into practice in their own work or business.
How To Choose The Best Marketing Conference For Your Brand
When mobile app developers and game industry professionals look for marketing conferences to benefit their brands, there are a few considerations to consider.
First, they must ensure the conference is relevant to your brand – if the conference focuses solely on affiliate marketing or mobile advertising, this may not be the best match for a game studio.
Location and target audience
Another aspect to consider is location – you want to make sure attending the conference won’t require too much effort or travel expenses if possible (unless it’s worth it.)
Workshops and speakers
Finally, you should consider the preference of speaker lineup or workshops offered when looking through potential conferences. The value proposition increases drastically if a notable industry leader speaks at the event or an exciting workshop session.
Understanding what events and talks are available can help mobile app developers and app marketers choose the best marketing conferences for their brand and decide which events will bring in more visibility and leads for their mobile app.
What Are The Components of Conference Marketing?
Conference marketing can be a powerful tool in expanding your audience and your mobile game industry’s reach. It involves creating targeted mobile marketing campaigns that prioritize a mobile app developer’s and marketers’ audience segments when making decisions about its launches, features, and app marketing strategies.
These campaigns span multiple digital platforms, including mobile websites, email, SMS messages, mobile applications, content marketing, and mobile advertising.
A successful conference marketing strategy also requires engagement at the conference – speaking opportunities, workshops, hosting booths, presentations, and activities like live demos to create greater customer loyalty and awareness of your app and brand.
Additionally, the mobile app market is becoming increasingly competitive with the proliferation of mobile apps released yearly, so engaging with potential customers during conferences is essential for success.
The Best Mobile App Conferences of 2023
App Growth Summit, AGS, Multiple Locations
The App Growth Summit is a mobile app-focused, invite-only event that provides mobile marketers and developers with in-depth insights into the latest trends and growth.
Attendees of the summit will have access to learn from industry experts, attend mobile marketing workshops, and build connections with like-minded mobile app professionals. This event also has a reliable, extended network of top mentors and mobile thought leaders who can provide invaluable advice on optimizing your mobile growth strategies.
If you are an aspiring App Marketer or looking for ways to increase mobile app engagement and conversions, App Growth Summit is sure to be full of game-changing information that can propel the success of your mobile apps.
App Growth Summit is currently held in cities such as San Francisco, Singapore, Berlin, and London, some of the best cities in the world. Attendees receive first-hand insights on driving user acquisition and engaging users to increase growth through practical mobile strategies supported by keynote talks, masterclasses led by top mobile growth experts, and networking sessions.
See more information here.
GDC, Game Developers Conference, San Francisco
GDC, or the Game Developers Conference, is an annual conference held in San Francisco and the principal forum for game designers to discuss their craft, new mobile games and the latest game development tools.
It’s a chance for mobile app developers, innovators, and game creators worldwide to come together as a game development community. Attending GDC can offer unique insights into what’s happening in the game industry and what’s coming up in the future.
GDC allows attendees to network with other professionals, attend workshops and explore cutting-edge technologies. The event offers something for everyone in the field of gaming and mobile apps – from entry-level to seasoned experts – who are looking to keep up with industry standards or even move ahead of them.
You can see more information here.
Mobile World Congress, Barcelona
Mobile World Congress (MWC) is the world’s largest exhibition for the mobile industry, held annually in Barcelona, Spain. It’s a perfect event for mobile app marketers, as it brings together the entire mobile ecosystem, including mobile operators, device manufacturers, technology providers, vendors, and developers, all under one roof. So, as a mobile focused conference, it provides a unique opportunity for app marketers to network with key industry players, stay up-to-date on the latest mobile trends and technologies, and gain actionable insights from the app community.
One of the biggest draws of MWC is the exhibitor floor, where companies display their latest products and services. App marketers can use this opportunity to showcase their app to potential partners, investors, and customers and gather valuable feedback from industry experts. Additionally, MWC offers a variety of conference sessions, interactive games, workshops, and panel discussions, covering a wide range of topics related to mobile technology, virtual reality and app development. These sessions provide app marketers with valuable insights into the latest trends, best practices, and emerging technologies in the mobile industry, which can help them to make better decisions about their app marketing strategies.
Another significant aspect of MWC is the opportunity to network with industry professionals, making it one of the best networking events. The conference attracts tens of thousands of attendees worldwide, including key decision-makers in the mobile app growth. App marketers can use this opportunity to connect with potential partners, investors, and customers and build valuable relationships that can help to grow their app business.
Mobile Apps Unlocked, Las Vegas
Mobile Apps Unlocked in Las Vegas is among the top mobile app conferences. It offers a unique opportunity for app developers and app marketers to learn from industry leaders, network with peers, and gain insights into the latest trends and strategies in the mobile app development world. With an impressive lineup of keynote speakers, panel discussions, and workshops, the conference provides attendees with the knowledge and tools they need to succeed in the highly competitive mobile app market.
Additionally, the conference offers a big exhibition floor where attendees can discover the latest technologies and services from leading companies in the mobile app industry. With the ever-changing mobile app landscape, this conference is a must-attend event for anyone looking to stay ahead of the curve and stay competitive in the mobile app market.
Israel Mobile Summit, Israel
Israel Mobile Summit is the must-attend mobile marketing conference for app developers and app marketers because it brings together industry leaders and experts to share their knowledge and insights on the latest trends and developments in the mobile marketing landscape.
The conference offers a wide range of sessions and workshops covering topics such as mobile strategy, user acquisition, retention, engagement, and mobile monetization. Attendees can also network with other app developers and marketers and learn from their experiences.
Furthermore, the conference provides a unique opportunity to learn from some of the most successful app companies in Israel, which is renowned for its innovative and cutting-edge mobile technology.
The conference also provides a platform for app developers and marketers to showcase their products and services to a large and engaged audience. Overall, Israel Mobile Summit is the ideal event for anyone looking to stay ahead of the curve in the rapidly evolving mobile marketing industry.
Pocket Gamers Connect, PGC
Pocket Gamer Connects in London is considered as the best app conference for app developers for several reasons. Firstly, it is one of the largest and most well-established app conferences in the world, attracting thousands of attendees from all over the globe. This provides a great opportunity for app developers to connect with other industry professionals and learn from their experiences. Additionally, the conference offers a wide range of sessions and workshops that cover a variety of topics relevant to app development, including game design, monetization, mobile acquisition, and more. The conference also features keynote speeches and panel discussions from some of the most influential figures in the app industry, providing attendees with valuable insights and inspiration.
Another reason that makes Pocket Gamer Connects in London the best app conference for app developers is the presence of a dedicated indie developer zone. This section of the conference is particularly beneficial for indie app developers as it provides them with a platform to showcase their products and services to a large and engaged audience. Furthermore, there are also opportunities for the indie developers to have one on one meetings with publishers and investors.
Overall, Pocket Gamer Connects in London is one of the best mobile industry events for app developers who want to stay ahead of the curve in the rapidly evolving mobile app marketing industry and gain valuable insights or exchange ideas.
App Promotion Summit, Multiple Locations
App Promotion Summit is the must-go event for any marketer because it offers a wealth of knowledge and insights on the latest trends and best practices in app promotion and mobile marketing. The conference features keynote speeches and panel discussions from some of the most experienced and successful app marketers in the industry, providing attendees with valuable insights and inspiration. The conference also offers a wide range of sessions and workshops that cover a variety of topics relevant to app promotion, including user acquisition, user retention, engagement, and app monetization.
Additionally, App Promotion Summit is known for its networking opportunities. It provides an excellent chance for marketers to connect with other industry professionals and learn from their experiences. This can be especially valuable for those who are new to the app marketing industry, as it gives them the opportunity to learn from some of the most experienced and successful marketers in the field. Also, it features the The App Growth Awards, an annual barometer for the global app growth and marketing ecosystem.
Takeaway – The Best App Conferences of 2023
As you can see, there are many great conferences to choose from if you want to improve your mobile user acquisition, app monetization and app growth strategies. Each of these conferences offers something unique and valuable for their event attendees, so it’s well worth checking them out. Whether you’re looking for the latest in app marketing trends, or simply want to meet like-minded people and learn new things, these events are definitely worth attending. So what are you waiting for? Choose any of the mobile app conferences in our list and start planning your trip today.